I Don't Want to Escape My Life | Nicol Heard

Building a life you love isn't about reaching a success milestone and hoping the joy follows. Joy has to be present in the everyday. In the work itself, the decisions, the way you treat yourself in the process. When joy becomes your primary metric rather than revenue or growth, what you take on, who you work with, and what you say no to all shifts. This isn't toxic positivity. It's a deliberate and often quieter way of building.

I've been talking about joy a lot lately.

Not the curated kind. Not the retreat highlight reel or the "I finally made it" caption. The real kind. The kind that shows up on a Tuesday morning when nothing particularly special is happening, and you realise. Oh. I actually like my life.

That's the version I keep coming back to in conversations with friends and clients. And what surprises me every time is how unfamiliar it feels. Not the joy itself. The permission to name it as the goal.

Because we're not really sold joy, are we? We're sold success. Achievement. Arrival. We're sold the holiday, the revenue milestone, the rebrand, the program launch. And somewhere in all of that, the actual question. Do I enjoy being here? gets quietly dropped.

A lot of what gets marketed as success is actually an escape route.

The holiday you booked but can't quite afford. The retreat that felt transformational until you came home. The program you invested in because something needed to change, and you hoped it would be the thing.

None of that is wrong on its own. But if you're building escape routes instead of a life, that's worth looking at honestly.

The coaches who weren't right for me

I want to be careful here, because this isn't about naming names or throwing shade. But I've sat across from coaches and mentors over the years who were selling something I didn't actually want.

Success. Growth. Scale. The big numbers and the bigger life.

Underneath all of it was a current I couldn't shake. That where I was wasn't enough. That arrival was somewhere out there, not in here. That joy was the reward for success. Get the results, then feel good. Earn the peace.

I've lived that way before. It doesn't work. At least, not for me.

Joy isn't the same as happiness

Joy isn't toxic positivity. It's not pretending everything is fine or refusing to acknowledge the hard parts. It's something quieter and more structural than that.

It's the difference between a life that needs constant relief and a life that doesn't.

Finding joy in everyday life isn't about making everything look beautiful. It's about being honest enough to notice what's actually working. What you'd actually miss. What already has weight and meaning, even when it's ordinary.

Some days the joy is just the coffee getting cold on the desk while I'm deep in a conversation I didn't expect to love. Or the light through the window in that particular way it does on the coast here. Small. Real. Not Instagrammable. Just true.

I live this. Mostly.

I say mostly because I'm human and I still have aspirations and tensions and days where I'd rather be somewhere else. That's not failure. That's just being alive.

But the underlying current of my life, the thing I come back to when the noise settles, is that I don't want to leave it. I've built something I actually want to be inside of.

That didn't happen because I optimised for success. It happened because I started treating joy as the metric.

Not happiness. Not ease. Joy. The kind that coexists with hard work and uncertainty and imperfect days. The kind that tells you you're in the right life, even when the right life is asking a lot of you.

Why success doesn't make you happy

Here's the thing no one tells you about reaching a goal. The feeling doesn't stay.

You get the client, the revenue month, the launch, the thing. And it's good. It genuinely is. But if joy isn't already threaded through the work itself, through the days and the decisions and the way you treat yourself in the process, success doesn't deliver it.

It can't. It was never the source.

Joy over success isn't a soft option. It's actually a harder one, because it requires you to stop outsourcing how you feel to outcomes. It asks you to notice what you already have. To build from there. To question whether the version of arrival being sold to you is actually yours, or just familiar.

The metric I come back to

If I'm honest, the single question I ask more than any other is simple.

Does this bring me joy?

Not. is it impressive. Not. will it scale. Not. what would the successful version of me do.

It's changed what I take on. What I say no to. Who I work with. How I spend the hours that are just mine.

It's also changed what I teach. Because the women I work with aren't lacking strategy or skill. They're disconnected from what they actually want. Reconnecting to that is the work. That's Capacity.

And it starts, almost always, with learning to stop treating joy like something you earn at the end.

So here's the question I'd invite you to sit with.

Not "am I successful." But. is this a life I want to stay in.

Because if you're spending more energy planning your next escape than you are building something worth returning to, that's information. Not judgment. Just information.

You don't have to blow everything up. You don't have to have it all figured out. But you do get to ask the question. And you do get to let joy be part of the answer.


Frequently Asked Questions

What does it mean to build a life you love?

Building a life you love means creating a daily reality you don't feel the need to escape from. Not perfect. Not free from difficulty. But genuinely yours. It's less about achieving a certain level of success and more about threading joy through the ordinary things: the work, the relationships, the rhythm of your days

Why doesn't success make you happy?

Because success is an outcome, and joy isn't stored in outcomes. When you reach a goal, the feeling doesn't stay. If joy isn't already present in the way you're working and living, reaching the goal won't deliver it. Success and joy can absolutely coexist, but one doesn't automatically produce the other.

How do you find joy in everyday life?

Start by noticing what's already working. What you'd actually miss. What already has weight and meaning, even when it's ordinary. Joy in everyday life tends to live in the small and real rather than the impressive and performed. It requires honesty more than optimism.

What is joy over success?

Joy over success means using joy as your primary filter for decisions rather than productivity, revenue, or external markers of achievement. It doesn't mean abandoning ambition. It means ensuring that what you're building is something you actually want to be inside, not just something that looks right from the outside.


If this landed somewhere in you, come and find me.

  • Your Heart's desires are non-negotiable, and your life should not be lived as a compromise."

-Nicol Heard

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Nicol Heard

On Wadawurrung Country, stretching from the Great Dividing Range in the north to the southern coast and from the Werribee River in the east to the Surf Coast in the west, we honour the Traditional Custodians of this land, the Wadawurrung people of the Kulin Nation. We pay our deepest respects to their Elders, past, present, and emerging, and acknowledge their enduring connection to the land, waters, and community. We also celebrate the rich stories, culture, and traditions of all Aboriginal and Torres Strait Islander Elders who live and work on this land.